Claudia Tang

(she/her)

AR / VR, Branding, UX / UI, Production Design

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I am a UX/UI designer who uses empathy, problem solving, and collaboration to bring about meaningful designs. I'd like to share my work in interactive design in mobile and Augmented reality environments as well as branding design.

SchoolHouse

  • Branding
  • UX / UI
  • Production Design

Collaborators: Athena Sfikas Becky Ravetz

The current Seattle Public School(SPS) portal system consists of 7 separate portals so parents and students need to use several login credentials, and access codes to log in. The current system is unorganized, disconnected, hard to navigate, and lacks inclusivity. Our goal was to build a single, responsive, and unified school portal for SPS.

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ARt Glasses

  • AR / VR
  • UX / UI
  • Production Design

Collaborators: Susannah Ellis

ARt Glasses provide a new way to interact with museums by providing an augmented reality experience designed to enhance the visit, teach, and entertain. ARt Glasses are accessible, easy to operate and encourage users to linger.

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Twice Sold Tales

  • Art Direction
  • Branding
  • Illustration
  • Layout

Twice sold tales is a used bookstore in Seattle and the current branding is limited and inconsistent and doesn’t represent the rich history. My goal was to create a stronger visual identity that would present opportunities for increased marketing and a more identifiable brand that will be easily recognized by the community.

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Thank you!

I’m so grateful for the support from my family, teachers, and teammates! Thanks for your feedback and for taking the time to work with me and make me a better designer in the end! And thanks to myself for not giving up no matter how hard it was!